As opposed to its kids-friendly image shown on many advertisements, McDonald’s has caused many of children’s health problems. Also, the corporation is the main reason for the world’s mass beef production that has brought up many issues such as inhumane animal slaughtering, overgrazing, and neo-imperialism that has affected many third-world countries. Furthermore, There was an incident in 2010 where a local McDonald’s franchise in Ohio sent a letter to its employees. The letter was a request to vote for Republican candidates for the election. The letter even stated that the employees wouldn’t be able to receive raises and benefits above the present levels if others were elected.
The bumper sticker, “I raise my kids RIGHT” supports raising children with conservative values. Conservative values have often led to condoning malicious social impact caused by corporations like McDonald’s. Conservative values that indirectly support feeding children with unhealthy foods from McDonald’s clearly contradicts raising kids “right.” Thus, The image is an ironic juxtaposition that sarcastically criticizes the corporation’s heavy promotion of its happy image targeting children which hides its true ramification on our society. Furthermore, the use of the elephant symbols on Ronald McDonald along with the bumper sticker points out the corporation’s political connection with the Republican Party.
Here is the link to the article about the letter from a local McDonald's restaurant in Ohio.
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